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A comprehensive guide for both emerging and mid-career artists to pursue a career in the visual arts.
Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development.
Each chapter ends with an insightful "Reality Check" interview, featuring advice and useful information from high-profile artists and professionals.
The result is an inspiring, experiential guide brimming with field-tested techniques that readers can easily apply to their own career.
About the Author
Jackie Battenfield's work is represented in over a thousand collections worldwide. She teaches a course in professional development in the visual arts at Columbia University.
"A readable, realistic, and practical field guide to professional success in the visual arts...A wealth of reproduced art and profiles of artists complete this inspiring, useful, and, given the rise in do-it-yourself careers, timely resource."—Booklist